Level 2 AI, which is marginally better than its precursors, allows customers to type freely. This type of system does not allow customers to type freely, and thus lack of personalization begets a poor buying experience. How progressive is level 3 AI compared to level 1 and level 2? Level 1 AI technology is the simplest version of chatbots and is based on the concept of creating pre-defined buttons and matching them to pre-defined responses.
They used level 1 and level 2 Artificial Intelligence, but 2020 has brought a revolution in natural language processing, making it possible to build human-level chatbots in the form of level 3 AI technology. The first business use case chatbots came around 2010. “Using chatbots in business is not a novel concept, but it's only in the last 1-2 years that chatbots have been able to automate things to a large extent,” says Nikhil. Owing to this D2C centric nature only, many brands look upon us for increasing their sales through bots.” Human level Chatbots We do not want our technology to be very generic we can develop quality features only when we focus on a vertical. On being asked why they are restricting themselves only to e-commerce, Nikhil says, “I believe it is better to strive for being master of a field, rather than being the jack of all. Therefore, the founders of LimeChat believed that it is best to provide services of their chatbot in this fastest-growing segment of the market. The number of D2C online stores is increasing day by day, and thus e-commerce industry continues to gain traction with market size surging exponentially. The pandemic has added to the growth of the e-commerce sector in India. People have switched from shops and supermarkets to online stores. There has been a dramatic transition in the last 5-10 years. Nikhil Gupta and Aniket Bajpai (Founders of LimeChat) (Pic credits- LimeChat) Choosing the right domain “Ecommerce isn’t the cherry on the cake, it is the new cake” ~ Jean Paul Ago (CEO L'Oréal) As a result, we made the tough decision to reject many lucrative job offers and continue on as founders." After brainstorming on different ideas, they landed on the concept of LimeChat. The thrill of creating a product from scratch really excited us and kept us eager to try new entrepreneurial ideas. "The experience of our first startup was quite amazing, but it became clear that a startup in the political space could not be our long-term goal. They commenced their entrepreneurship journey with a start-up called Konscience, where their first product, "Kranti," helped create Insights and Filters news content for Political Elections. Both were passionate about entrepreneurship even during their undergraduate years and wanted to build something using their background of research in AI and ML. Aniket further pursued this research for six months in MIT", says Nikhil. "Both of us were batchmates of the 2014 entry batch, and we did our majors in artificial intelligence and machine learning during our undergraduate years at IIT Delhi. LimeChat was founded in 2020 by two computer science graduates from IIT Delhi, Nikhil Gupta, and Aniket Bajpai. An entrepreneurial mindset “To win without risk is to triumph without glory.” ~ Corneille Their virtual assistant guides customers with personalized product discovery on various messaging channels like WhatsApp and makes checkout seamless.
LimeChat helps D2C companies fast-track their growth using the world’s first level 3 conversational AI. Communication through messages seems to be the most straightforward way to get things done today, ranging from interaction with friends and relatives to sharing official info, so why can’t instant messaging be used to ease out the process of purchasing any product online.
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